Tuesday, March 19, 2013

ERP for IT Helps Dutch Insurance Giant Achmea to Reinvent IT Processes to Improve Business Performance Across the Board

Transcript of a BriefingsDirect podcast on how Achmea Holding has taken big strides to more successfully run their IT department like a business within the business.

Listen to the podcast. Find it on iTunes. Download the transcript. Sponsor: HP.

Dana Gardner: Hello, and welcome to the next edition of the HP Discover Performance Podcast Series. I'm Dana Gardner, Principal Analyst at Interarbor Solutions, your moderator for this ongoing discussion of IT innovation and how it’s making an impact on people’s lives.

Gardner
Once again, we're focusing on how IT leaders are improving performance of their services to deliver better experiences and payoffs for businesses and end-users alike.

I am now joined by our co-host for this sponsored podcast, Georg Bock, Director of the Customer Success Group at HP Software, and he's based in Germany. Welcome, Georg. [Disclosure: HP is a sponsor of BriefingsDirect podcasts.]

Georg Bock: Thanks a lot. Welcome, everybody, to this podcast.

Gardner: Our discussion today will take a deep look at Achmea Holding, one of the largest providers of financial services and insurance in the Netherlands, and we'll examine how they've taken large strides to run their IT operations more like an efficient business.

We'll learn how Achmea has rearchitected its IT operations to both be more responsive to users and more manageable by the business, based on clear metrics.

To learn more about how they've succeeded in making IT governed and agile -- even to attain enterprise resource planning (ERP) for IT benefits -- please join me now in welcoming our special guest, Richard Aarnink, leader in the IT Management Domain at Achmea in the Netherlands. Welcome, Richard.

Richard Aarnink: Thank you very much and welcome, all, to this podcast as well.

Gardner: Let me begin with asking you, as an IT architect, why is running IT more as a business important? Why does this make sense now?

Aarnink: Over the last year, whenever a customer asked us questions, we delivered what he asked. We came to the conclusion that delivery of every request that we got was an intensive process for which we created projects.

It was very difficult to make sure that it was not a one-time hero effect, but that we could deliver to the customer what he asked every time, on scope, on specs, on budget, and on time. We looked at it and said, "Well, it is actually like running a normal business, and therefore why should we be different? We should be predictive as well."

Gardner: Georg Bock, this notion of running IT with the customer most in mind is different than say 10 or 15 years ago. Is this something you are seeing more and more of in the field?

Trend in the market

Bock: Yes, we definitely see this as a trend in the market, specifically with the customers that are a little more mature in their top-down strategic thinking. Let’s face it, running IT like a business is an end-to-end process that requires quite a bit of change across the organization -- not only technology, but also process and organization. Everyone has to work hand in hand to be, at the end of the day, predictable and repeatable in what they're doing, as Richard just explained.

That’s a huge change for most organizations. However, when it’s being done and when it has lived in the organization, there's a huge payback. It is not an easy thing to undertake but it’s inevitable, specifically when we look at the new trends around cloud multi-sourcing, mobility, etc., which brings new complexity to IT.

You'd better have your bread and butter business under control before moving into those areas. That’s why also the timing right now is very important and top of people’s minds.

Gardner: Before we learn more about what you have done with your IT operations, Richard, tell us a bit about Achmea, the size of your organization, what you do, and why IT is so fundamentally important to you?

Aarnink: As you already stated, Achmea is a large insurance provider in the Netherlands. We have around eight million customers in the Netherlands with 17,000 employees. We're a very old and cooperative organization, and we have had lots and lots of mergers and acquisitions in the last 20 years. So we had various sets of IT departments from all the other companies that we centralized over the past years.

Aarnink
If you look at insurance, it's actually having the trust that whenever something happens to a customer, he can rely on the insurer to help him out, and usually this means providing money. IT is necessary to ensure that we can deliver on those promises that we made to our customers. So it’s a tangible service that we deliver, it’s more like money, and it’s all about IT.

Gardner: Tell us a bit more about the scope of your IT department and how you're able to bring together a variety of different IT departments, given your mergers and acquisitions activity, just a bit more detail on your IT organization itself.

Aarnink: Of the 17,000 employees that we have in the Netherlands, about 1,800-2,000 employees work in the centralized IT department. Over the last year, we changed our target operating model to centralize the technologies in competence centers, as we call them, in the department that we call solution development.

We created a new department, IT Operations, and we created business-relationship departments that were merged with the business units that were asking or demanding functionality from our IT department. We changed our entire operating model to cope with that, but we still have a lot of homegrown applications that we have to deliver on a daily basis.

Changing the department and the organizational structure is one thing, and now we need to change the content and the applications we deliver.

Gardner: You are leading in the IT management domain area and you also have a strategy and governance department. How has that briefly allowed you to better manage all of the aspects of IT and make it align with the business? What organizational structure have you been able to benefit from here?

Strategy and governance

Aarnink: To answer that question I need to elaborate a little bit on the strategy and governance department, which is actually within the IT department. What we centralized there were project portfolio and project steering, and also the architectural capabilities.

We make sure that whatever solution we deliver is architectured from a single model that we manage centrally. That's a real benefit that we gained in centralizing this and making sure that we can, from both the architecture and project perspectives, govern the projects that we're going to deliver to our business units.

Gardner: Georg, this notion of a strategy and governance department that helps to standardize these processes, align for automation, and make visible what’s actually going on in IT in a common way, I suppose gets at that systems-of-record approach and even ERP for IT approach. Is this something Achmea is in a leadership position on? Do you see this as a model for others, or is this something that’s happening more generally in the market?

Bock: Absolutely, Achmea is a leader in that, and the structure that Richard described is inevitable to be successful. ERP for IT, or running IT as a business, the fundamental IT processes, is all about standardization, repeatability, and predictability, especially in situations where you have mergers and acquisitions. It’s always a disruption if you have to bring different IT departments together. If you have a standard that’s easy to replicate, that’s a no-brainer and winner from a business bottom-line perspective.

In order to achieve that, you have to have a team that has a horizontal unit and that can drive the standardization of the company. Richard and Achmea are not alone in that. Richard and I have quite a number of discussions with other companies from other industries, and we very much see that everyone has the same problem, and given those horizontal teams, primary enterprise architecture, chief technology officer (CTO) office, or whatever you like to call those departments, is definitely a trend in the industry and for those mature customers that want to take that perspective and drive it forward that way.
It’s not rocket science from an intellectual perspective, but we have to cut through the political difficulties.

But as I said, it’s all about standardization. It’s not rocket science from an intellectual perspective, but we have to cut through the political difficulties of driving the adoptions across the different organizations in the company.

Gardner: Let’s look a bit more deeply, or in a detailed way, at the journey that Achmea has taken. Richard, what sort of problems or issues did you need to resolve, what were some of the big early goals that you had in terms of changing things for the better?

Aarnink: We looked at the entire scope of implementing ERP for IT and first we looked at the IT projects and the portfolio. We looked at that and found out that we still had several departments running their own solutions in managing IT projects and also budgets. In the past, we had a mechanism of only controlling the budget for the different business units, but no centralized view on the IT portfolio, as a whole, for Achmea.

We started in that area, looking at one system of record for IT projects and portfolio management, so we could steer what we wanted to develop and what we wanted to sunset.

Next, we looked at application portfolio management and tried to look at the set of applications that we want to currently use and want to use in the future and the set of applications that we want to sunset in the next year and how that related to the IT project. So that was one big step that we made in the last two years. There's still a lot of work to be done in that area, but it was a big topic.

Service management

The second big topic was looking at service management. Due to all the mergers, we still had lots of variations on IT process. Incident management was covered in a whole different way, when you looked at several departments from the past.

We adopted service desks to cater to all those kind of deviations from the standard ITIL process. We looked at that and said that we had to centralize again and we had to make sure that we become more prescriptive in how these process will look and how we make sure that it's standardized.

That was the second area that we looked at. The third area was more on the application quality. How could we make sure that we got a better first-time-right score in delivering IT projects? How could we make sure that there is one system of record for requirements and one system of record for test results and defects. That’s three areas that we invested in in the first phase.

Gardner: One of the things I hear from organizations, Richard, is that some people fear that by going to standardized processes and rationalizing their portfolio, they will lose control over applications or they won’t be able to customize or change applications. I think, however, that that might be a false premise.

Is there something that you found in moving towards more standardized processes that allows you to be more responsive and agile with your applications? Has the ability to change applications been effective?

Aarnink: It’s still a little bit early to say, and your thoughts are right. There's always a discussion with the business units that in the past owned their own set of applications. They want to control that for being agile, but they also see that the cost of having all those applications is running up and up. We become less agile, because we have to solve many problems in all kinds of applications that they are currently running.
Something had to change, and the financial crisis that we've had from 2008 on emphasized that we need to lower the total cost of ownership (TCO) on IT.

Something had to change, and the financial crisis that we've had from 2008 on emphasized that we need to lower the total cost of ownership (TCO) on IT and we had to do something about it. So it was also a top-down statement that we had to do something about it. We changed the governance to enable us to control that and to make sure that we got the right mandate to enable us to drive application virtualization.

The other thing is that if you standardize your IT components and your IT applications, you also enable yourself to deliver faster. It was the first time that we succeeded in delivering a new policy, a new product, into the marketplace in six weeks, instead of having it in six months or so.

That's is the aim or the goal that we're after, but it’s still too early in the process to look at benefits in that area and to see the cultural change that this embraced, instead of rejected, from the business perspective.

Gardner: Well it certainly sounds like the progress that you’ve made so far has allowed you to increase the time to value, that is to say, make the ability to deliver apps and services to your end-users, to your customers, happen more rapidly. Is that something that we can attribute to the changes you’ve made or is it still too soon for that?

Change going on

Bock: If you ask our customers, they'll say it's still too soon, but we see that the changes in our internal IT organization are already going on. I expect that in 2013, we'll gain the first benefits from this.

Gardner: Georg. I’ve heard this notion of ERP for IT for some time, and I've also heard people be a bit cynical -- it’s a vision, it’s esoteric, or it maybe science fiction. What is it that you're hearing from Achmea and what have you have seen in the market that leads you to believe that ERP for IT is not a vision, but is, in fact, happening and that we're starting to see tangible benefit.

Bock: That’s a very good question. I hear that very, very often and across various distinct contingencies, but Richard very much nicely described real, practical results, rather than coming up with a dogmatic, philosophical process in the first place. I think it’s all about practical results and practical results need to be predictable and repeatable, otherwise it’s always the one-time hero effort that Richard brought up in the beginning, and that’s not scalable at all.

At some point you need process, but you shouldn’t try that dogmatically. I also hear about the Agile versus the waterfall, whatever is applicable to the problem is the right thing to do. Does that rule out process? No, not at all. You have to live the process in a little different way.
Technology always came first and now we look for the nail that you can use that hammer for. That’s not the right thing to do.

Everyone has to get-away from their dogmatic position and look at it in a little more relaxed way. We shouldn’t take our thoughts too seriously, but when we drive ERP for IT to apply some standard ways of doing things, we just make our life easier. It has nothing to do with esoteric vision, but it's something that is very achievable. It’s about getting a couple of people to agree on practical ways of getting it done.

Then, we can draw the technological consequences from it, rather than the other way around. That's been the problem in IT from my perspective for years. Technology always came first and now we look for the nail that you can use that hammer for. That’s not the right thing to do.

Gardner: Just to be clear, this isn’t something that’s specific to Achmea or a certain vertical industry. This is really across all industries in all regions. This is moving towards a more scientific and practical way of doing IT.

Bock: Absolutely. From my perspective, standardization is simply a necessary conclusion from some of the trial-and-error mistakes that have been made over the last 10-15 years, where people tried to customize the hell out of everything just to be in line with the specificity of how things are being done in their particular company. But nobody asked why it was that way.

If you ask that question, you very quickly get to the revelation. It’s not that different. Richard, if you recap some of the discussions we had with your architect colleagues in other companies, I think you might want to comment on that.

Aarnink: I completely agree. We had several discussions about how the incident process is being carried out, and it’s the same in every other company as well. Of course there are slight differences, but the fact is that an incident needs to be so resolved, and that’s the same within every company.

Best practice

You can easily create a best practice for that, adopt it within your own company, and unburden yourself from thinking about how you should go for this process, reinvent it, creating your own tool sets, interfaces with external companies. That can all be centralized, it can all be standardized.

It’s not our business to create our own IT tools. It’s the business of delivering policy management systems for our core industry, which is insurance. We don’t want all the IT that we need in order to just to keep the IT running. We want that standardized, so we can concentrate on delivering business value.

Gardner: Now that we've been calling this ERP for IT, I think it’s important to look back on where ERP as a concept came from and the fact that getting more data, more insight, repeatability, analyzing processes, determining best processes and methods and then instantiating them, is at the core of ERP. But when we try to do that with IT, how do we measure, what is the data, and what do we analyze?

Richard, at Achmea, are you looking at key performance indicators (KPIs) and are using project portfolio management maturity models? How is it that you're measuring this so that you can, in fact, do what ERP does best, make it repeatable, make it standardized?
The IT project is a vehicle helping you deliver the value that you need, and the processes underneath that actually do the work for you.

Aarnink: If you look from the budget perspective, we look at the budgets, the timeframes, and the scope of what we need to deliver and whether we deliver on time, on budget, and on specs, as I already said. So those are basically the KPIs that we're looking for when we deliver projects.

But also, if you look at the processes involved when you deliver a project, then you talk about requirements management. How quickly can you create a set of requirements and what is the reuse of requirements from the past. Those are the KPIs we're looking for in the specific processes when you deliver an IT project.

So the IT project is a vehicle helping you deliver the value that you need, and the processes underneath that actually do the work for you. At that level we try to standardize and we try to make KPIs in order to make sure that we use as much as possible, that we deliver quality, and we have the resources in place that we actually need to deliver those functionalities.

Gardner: I'm afraid that we're almost out of time but I wonder, Richard, if you wouldn’t mind putting yourself in the position of a master here and relating some of your experience for an organizations that may not have started down this path towards ERP for IT to the same degree. Now that you’ve done it and now that you’ve been involved with it, do you have any 20-20 hindsight or recommendations that you could provide from your position of experience to someone who’s just beginning?

Aarnink: It’s a difficult question. You need to look at small steps that can be taken in a couple of months’ time. So draw up a roadmap and enable yourself to deliver value every, let’s say 100 days. Make sure that every time you deliver functionality that’s actually used, and you can look at your roadmap and adjust it, so you enable yourself to be agile in that way as well.

The biggest thing that you need to do is take small steps. The other thing is to look at your maturity. We did a CMMi test review. We didn't do the entire CMMi accreditation, but only looked at the areas that we needed to invest in.

Getting advice

We looked at where we had standardized already and the areas that we needed to look at first. That can help you prioritize. Then, of course, look at companies in your network that actually did some steps in this and make sure that you get advice from them as well.

Gardner: Georg, just quickly, any thoughts on either affirming what Richard said or other ideas for organizations that are just beginning down the ERP for IT path?

Bock: I absolutely agree with what Richard said. If we're looking for some recipe for successes, you have to have a good balance of strategic goals and tactical steps towards that strategic goal. Those tactical step need to have a clear measure and a clear success criteria associated with them. Then you're on a good track.

I just want to come back to the notion of ERP for IT that you alluded to earlier, because that term can actually hurt the discussion quite a bit. If you think about ERP 20 years ago, it was a big animal. And we shouldn’t look at IT nowadays in the same manner as ERP was looked at 20 years ago. We don’t want to reinvent a big animal right now, but we have to have a strategic goal where we look at IT from an end-to-end perspective, and that’s the analogy that we want to draw.
If we're looking for some recipe for successes, you have to have a good balance of strategic goals and tactical steps towards that strategic goal.

ERP is something that has always been looked as an end-to-end process, and having a clear, common context associated from an end-to-end perspective, which is not the case in IT today. We should learn from those analogies that we shouldn’t try to implement ERP literally for IT, because that would take the whole thing in one step, where as Richard just said very nicely, you have to take it in digestible pieces, because we have to deal with a lot of technology there. You can't take that in one shot.

Gardner: Okay, very good. I am afraid we will have to leave it there. I want to thank our co-host, Georg Bock, Director of the Customer Success Group at HP Software. Thank you so much, Georg.

Bock: My pleasure. Thank you.

Gardner: And I'd also like to thank our supporter for this series, that is HP Software, and remind our audience to carry on the dialogue through Discover Performance Group on LinkedIn. You can also gain more insights and information on the best of IT Performance Management at www.hp.com/go/discoverperformance.

And you can always access this and other episodes in our HP Discover Performance Podcast Series on iTunes under BriefingsDirect.

And now, I'd like to thank our special guest, Richard Aarnink. He is the leader of the IT Management Domain at Achmea in the Netherlands. Thank you so much, Richard. Very insightful.

Aarnink: Thank you, and you're very welcome.

Gardner: And lastly, a thank you to our audience for joining us for this special HP Discover Performance Podcast discussion. I'm Dana Gardner, Principal Analyst at Interarbor Solutions, your host for this ongoing series. We appreciate your attention, and please come back next time.

Listen to the podcast. Find it on iTunes. Download the transcript. Sponsor: HP.

Transcript of a BriefingsDirect podcast on how Achmea Holding has taken big strides to more successfully run their IT department like a business within the business. Copyright Interarbor Solutions, LLC, 2005-2013. All rights reserved.

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Friday, March 01, 2013

The Open Group Panel Explains How the ArchiMate Modeling Language and The Open Group Architecture Framework Impact Such Trends as Big Data and Cloud

Transcript of a BriefingsDirect podcast on the role of enterprise and business architecture in helping enterprises exploit and manage technology and business transformation.

Listen to the podcast. Find it on iTunesDownload the transcript. Sponsor: The Open Group.

Dana Gardner: Hello, and welcome to a special BriefingsDirect thought leadership interview series coming to you in conjunction with The Open Group Conference recently held in Newport Beach, California.

Cardner
I'm Dana Gardner, Principal Analyst at Interarbor Solutions, and I'll be your host and moderator throughout these business transformation discussions. The conference itself is focused on "big data -- the transformation we need to embrace today."

We recently assembled a panel of experts to explore new trends and developments in enterprise architecture (EA) as businesses grapple with such issues as big data, cloud computing, security, and overall IT transformation. We'll learn more on how EA is evolving and specifically how the TOGAF® framework and the ArchiMate® modeling language are playing increased roles worldwide.

With that, please join me in welcoming our panel: Chris Forde, General Manager for Asia-Pacific and Vice President of Enterprise Architecture at The Open Group; Iver Band, Vice Chair of The Open Group ArchiMate Forum and Enterprise Architect at The Standard, a diversified financial services company; Mike Walker, Senior Enterprise Architecture Adviser and Strategist at HP and former Director of Enterprise Architecture at Dell; Henry Franken, the Chairman of The Open Group ArchiMate Forum and Managing Director at BIZZdesign, and Dave Hornford, Chairman of the Architecture Forum at The Open Group and Managing Partner at Conexiam. [Disclosure: The Open Group and HP are sponsors of BriefingsDirect podcasts.]

Gardner: Chris, at the conference you me with a lot of folks, and there is a lot of activity in socializing and whatnot. Is there something about the role of the enterprise architect that you sense is shifting, or are people, maybe even trying to project their roles differently in their organizations?

Consistent theme

Forde: At these conferences, generally there is a fairly consistent theme. It goes from "We're having difficulty defining our role in the context that makes it relevant and useful to the business," to "We're having a great opportunity with our business partners to drive business transformation." It really goes across the spectrum.
Forde

What I'm hearing in the conference, not just based on the themes, is a lot of discussion about that transformation topic and the role of the enterprise architect in moving the organization along. That's a very, very typical conversation to hear in the hallways.

Gardner: When it's a dynamic environment, lots of change, lots of movement, the enterprise architects' value can go up. If things were slow, constant and predictable, perhaps their value wouldn't be as high. Any thoughts about that?

Franken: Well sure. What you see is that the challenge within large organizations on business transformation is increasing and the number of good enterprise architects is small, so their value increases. It's simple mathematics.

Gardner: Mike Walker, how do you see EA and the role of the architect changing, vis-à-vis your experiences?

Walker: I’ll provide the perspective of the an EA leader and practitioner in the trenches of not only my company but also talking with colleagues in other companies as well. I see a lot of what was referred to from Henry and Chris. To add to that, there is more and more focus on reinvigorating the EA practices. There is less of a focus on the traditional things we come to think of EA such as standards, governance and policies, but rather into emerging areas such as the soft skills, business architecture, and strategy.

Walker
To this end I see a lot in the realm of working directly with the executive chain to understand the key value drivers for the company and rationalize where they want to go with their business. So we're moving into a business-transformation role in this practice.

At the same time, we've got to be mindful of the disruptive external technology forces coming in as well. EA can’t just divorce from the other aspects of architecture as well. So the role that enterprise architects play becomes more and more important and elevated in the organization.

Two examples of this disruptive technology that are being focused on at the conference are big data and cloud computing. Both are providing impacts to our businesses not because of some new business idea but because technology is available to enhance or provide new capabilities to our business. The EA’s still do have to understand these new technology innovations and determine how they will apply to the business.

To Henry's point around the need to get really good enterprise architects, it’s difficult to find good ones. There is a shortage right now especially given that a lot of focus is being put on the EA department to really deliver sound architectures.

Not standalone

Gardner: We've been talking a lot here about big data, but usually that's not just a standalone topic. It's big data and cloud, cloud, mobile and security.

So with these overlapping and complex relationships among multiple trends, why is EA and things like the TOGAF framework and the ArchiMate modeling language especially useful? Iver?

Band: One of the things that has been clear for a while now is that people outside of IT don't necessarily have to go through the technology function to avail themselves of these technologies any more. Whether they ever had to is really a question as well.

Band
One of things that EA is doing, and especially in the practice that I work in, is using approaches like the ArchiMate modeling language to effect clear communication between the business, IT, partners and other stakeholders. That's what I do in my daily work, overseeing our major systems modernization efforts. I work with major partners, some of which are offshore.

I'm increasingly called upon to make sure that we have clear processes for making decisions and clear ways of visualizing the different choices in front of us. We can't always unilaterally dictate the choice, but we can make the conversation clearer by using frameworks like the TOGAF standard and the ArchiMate modeling language, which I use virtually every day in my work.

Gardner: And so the more moving parts and the more complexity, the less likely that you can wing this or use traditional, linear tools. You need something that's a bit more up to the task. Dave, help us understand how these tools can grapple better with these multiple levels of complexity and then also bridge some of these communication gaps among different constituencies in these large organizations.

Hornford: The fundamental benefit of the tools is the organization realizing its capability and strategy. I just came from a session where a fellow quoted a Harvard study, which said that around a third of executives thought their company was good at executing on its strategy. He highlighted that this means that two-thirds are not good at executing on their strategy.

Hornford
If you're not good at executing on your strategy and you've got big data, mobile, consumerization of IT and cloud, where are you going? What's the correct approach? How does this fit into what you were trying to accomplish as an enterprise?

An enterprise architect that is doing their job is bringing together the strategy, goals and objectives of the organization. Also, its capabilities with the techniques that are available, whether it's offshoring, onshoring, cloud, or big data, so that the organization is able to move forward to where it needs to be, as opposed to where it's going to randomly walk to.

Forde: One of the things that has come out in several of the presentations is this kind of capability-based planning, a technique in EA to get their arms around this thing from a business-driver perspective. Just to polish what Dave said a little bit, it's connecting all of those things. We see enterprises talking about a capability-based view of things on that basis.

Gardner: Because we're here with a couple of the chairpeople from these forums, where a lot of the development and direction for these tools comes about, let's get a quick update. The TOGAF framework, where are we and what have been the highlights from this particular event?

Minor upgrade

Hornford: In the last year, we've published a minor upgrade for TOGAF version 9.1 which was based upon cleaning up consistency in the language in the TOGAF documentation. What we're working on right now is a significant new release, the next release of the TOGAF standard, which is dividing the TOGAF documentation to make it more consumable, more consistent and more useful for someone.

Today, the TOGAF standard has guidance on how to do something mixed into the framework of what you should be doing. We're peeling those apart. So with that peeled apart, we won't have guidance that is tied to classic application architecture in a world of cloud.

What we find when we have done work with the Banking Industry Architecture Network (BIAN) for banking architecture, Sherwood Applied Business Security Architecture (SABSA) for security architecture, and the TeleManagement Forum, is that the concepts in the TOGAF framework work across industries and across trends. We need to move the guidance into a place so that we can be far nimbler on how to tie cloud with my current strategy, how to tie consumerization of IT with on-shoring?

Franken: The ArchiMate modeling language turned two last year, and the ArchiMate 1.0 standard is the language to model out the core of your EA. The ArchiMate 2.0 standard added two specifics to it to make it better aligned also to the process of EA.

Franken
According to the TOGAF standard, this is being able to model out the motivation, why you're doing EA, stakeholders and the goals that drive us. The second extension to the ArchiMate standard is being able to model out its planning and migration.

So with the core EA and these two extensions, together with the TOGAF standard process working, you have a good basis on getting EA to work in your organization.

Gardner: Let’s also go back to the big data concepts that are driving this conference. I've been interested in this notion of the information architecture, data architecture and how that relates to the TOGAF framework. Mike, you've been doing some interesting writing on this subject. Fill us in on some of your thoughts about the role of information architecture vis-à-vis the larger business architect and enterprise architect roles.

Walker: Information architecture is an interesting topic in that it hasn’t been getting a whole lot of attention until recently.

Information architecture is an aspect of enterprise architecture that enables an information strategy or business solution through the definition of the company's business information assets, their sources, structure, classification and associations that will prescribe the required application architecture and technical capabilities.

Information architecture is the bridge between the business architecture world and the application and technology architecture activities.

The reason I say that is because information architecture is a business-driven discipline that details the information strategy of the company. As we know, and from what we’ve heard at the conference keynotes like in the case of NASA, big data, and security presentations, the preservation and classification of that information is vital to understanding what your architecture should be.

Least matured

From an industry perspective, this is one of the least matured, as far as being incorporated into a formal discipline. The TOGAF standard actually has a phase dedicated to it in data architecture. Again, there are still lots of opportunities to grow and incorporate additional methods, models and tools by the enterprise information management discipline.

Enterprise information management not only it captures traditional topic areas like master data management (MDM), metadata and unstructured types of information architecture but also focusing on the information governance, and the architecture patterns and styles implemented in MDM, big data, etc. There is a great deal of opportunity there.

From the role of information architects, I’m seeing more and more traction in the industry as a whole. I've dealt with an entire group that’s focused on information architecture and building up an enterprise information management practice, so that we can take our top line business strategies and understand what architectures we need to put there.

This is a critical enabler for global companies, because oftentimes they're restricted by regulation, typically handled at a government or regional area. This means we have to understand that we build our architecture. So it's not about the application, but rather the data that it processes, moves, or transforms.
We didn’t have to treat information as a first-class citizen. Times have changed, though.

Gardner: Up until not too long ago, the conventional thinking was that applications generate data. Then you treat the data in some way so that it can be used, perhaps by other applications, but that the data was secondary to the application.

But there's some shift in that thinking now more toward the idea that the data is the application and that new applications are designed to actually expand on the data’s value and deliver it out to mobile tiers perhaps. Does that follow in your thinking that the data is actually more prominent as a resource perhaps on par with applications?

Walker: You're spot on, Dana. Before the commoditization of these technologies that resided on premises, we could get away with starting at the application layer and work our way back because we had access to the source code or hardware behind our firewalls. We could throw servers out, and we used to put the firewalls in front of the data to solve the problem with infrastructure. So we didn’t have to treat information as a first-class citizen. Times have changed, though.

Information access and processing is now democratized and it’s being pushed as the first point of presentment. A lot of times this is on a mobile device and even then it’s not the corporate’s mobile device, but your personal device. So how do you handle that data?

It's the same way with cloud, and I’ll give you a great example of this. I was working as an adviser for a company, and they were looking at their cloud strategy. They had made a big bet on one of the big infrastructures and cloud-service providers. They looked first at what the features and functions that that cloud provider could provide, and not necessarily the information requirements. There were two major issues that they ran into, and that was essentially a showstopper. They had to pull off that infrastructure.

The first one was that in that specific cloud provider’s terms of service around intellectual property (IP) ownership. Essentially, that company was forced to cut off their IP rights.

Big business

As you know, IP is a big business these days, and so that was a showstopper. It actually broke the core regulatory laws around being able to discover information.

So focusing on the applications to make sure it meets your functional needs is important. However, we should take a step back and look at the information first and make sure that for the people in your organization who can’t say no, their requirements are satisfied.

Gardner: Data architecture is it different from EA and business architecture, or is it a subset? What’s the relationship, Dave?

Hornford: Data architecture is part of an EA. I won’t use the word subset, because a subset starts to imply that it is a distinct thing that you can look at on its own. You cannot look at your business architecture without understanding your information architecture. When you think about big data, cool. We've got this pile of data in the corner. Where did it come from? Can we use it? Do we actually have legitimate rights, as Mike highlighted, to use this information? Are we allowed to mix it and who mixes it?

When we look at how our business is optimized, they normally optimize around work product, what the organization is delivering. That’s very easy. You can see who consumes your work product. With information, you often have no idea who consumes your information. So now we have provenance, we have source and as we move for global companies, we have the trends around consumerization, cloud and simply tightening cycle time.
If we look at data in isolation, I have to understand how the system works and how the enterprise’s architecture fits together.

There was a very interesting thing that came out of a PricewaterhouseCoopers CEO summary, which said there has historically been cycles where the CEOs were focusing on innovation or cost. What they have observed over the last few surveys is much tightening of those cycles. We used to be a bit worried about cost for a few years. Then, we would worry about innovation for a few years. Now, it’s worrying about it for a year. What came out in the last survey? Both are rated number one.

How do we in global, tightly connected, information-rich environment manage? Do we have access to the information? Our competitors may, our customers do and our suppliers probably do. How do we fit into that? If we look at data in isolation, I have to understand how the system works and how the enterprise’s architecture fits together.

Gardner: Of course, the end game for a lot of the practitioners here is to create that feedback loop of a lifecycle approach, rapid information injection and rapid analysis that could be applied. So what are some of the ways that these disciplines and tools can help foster that complete lifecycle? Let’s go to Iver.

Band: The disciplines and tools can facilitate the right conversations among different stakeholders. One of the things that we're doing at The Standard is building cadres equally balanced between people in business and IT.

We're training them in information management, going through a particular curriculum, and having them study for an information management certification that introduces a lot of these different frameworks and standard concepts.

Creating cadres

We want to create these cadres to be able to solve tough and persistent information management problems that affect all companies in financial services, because information is a shared asset. The purpose of the frameworks is to ensure proper stewardship of that asset across disciplines and across organizations within an enterprise.

Gardner: If they add to the fostering of that nirvana of a full lifecycle that it cuts across different disciplines in the organization.

Hornford: The core is from the two standards that we have, The ArchiMate standard and the TOGAF standard. The TOGAF standard has, from its early roots, focused on the components of EA and how to build a consistent method of understanding of what I'm trying to accomplish, understanding where I am, and where I need to be to reach my goal.

When we bring in the ArchiMate standard, I have a language, a descriptor, a visual descriptor that allows me to cross all of those domains in a consistent description, so that I can do that traceability. When I pull in this lever or I have this regulatory impact, what does it hit me with, or if I have this constraint, what does it hit me with?

If I don’t do this, if I don’t use the framework of the TOGAF standard, or I don’t use the discipline of formal modeling in the ArchiMate standard, we're going to do it anecdotally. We're going to trip. We're going to fall. We're going to have a non-ending series of surprises, as Mike highlighted.
The businesses value of TOGAF is that they get a repeatable and a predictable process for building out our architectures that properly manage risks and reliably produces value.

"Oh, terms of service. I am violating the regulations. Beautiful. Let’s take that to our executive and tell him right as we are about to go live that we have to stop, because we can't get where we want to go, because we didn't think about what it took to get there." And that’s the core of EA in the frameworks.

Walker: To build on what Dave has just talked about and going back to your first question Dana, the value statement on TOGAF from a business perspective. The businesses value of TOGAF is that they get a repeatable and a predictable process for building out our architectures that properly manage risks and reliably produces value.

The TOGAF framework provides a methodology to ask what problems you're trying to solve and where you are trying to go with your business opportunities or challenges. That leads to business architecture, which is really a rationalization in technical or architectural terms the distillation of the corporate strategy.

From there, what you want to understand is information -- how does that translate, what information architecture do we need to put in place? You get into all sorts of things around risk management, etc., and then it goes on from there, until what we were talking about earlier about information architecture.

If the TOGAF standard is applied properly you can achieve the same result every time, That is what interests business stakeholders in my opinion. And the ArchiMate modeling language is great because, as we talked about, it provides very rich visualizations so that people cannot only show a picture, but tie information together. Different from other aspects of architecture, information architecture is less about the boxes and more about the lines.

Gardner: All right, thank you Mike. Chris, anything to add?

Quality of the individuals

Forde: Building on what Dave was saying earlier and also what Iver was saying is that while the process and the methodology and the tools are of interest, it’s the discipline and the quality of the individuals doing the work.

Iver talked about how the conversation is shifting and the practice is improving to build communications groups that have a discipline to operate around. What I am hearing is implied, but actually I know what specifically occurs, is that we end up with assets that are well described and reusable.

And there is a point at which you reach a critical mass that these assets become an accelerator for decision making. So the ability of the enterprise and the decision makers in the enterprise at the right level to respond is improved, because they have a well disciplined foundation beneath them.

A set of assets that are reasonably well-known at the right level of granularity for them to absorb the information and the conversation is being structured so that the technical people and the business people are in the right room together to talk about the problems.

This is actually a fairly sophisticated set of operations that I am discussing and doesn't happen overnight, but is definitely one of the things that we see occurring with our members in certain cases.
There is a point at which you reach a critical mass that these assets become an accelerator for decision making.

Hornford: I want to build on that what Chris said. It’s actually the word "asset." While he was talking, I was thinking about how people have talked about information as an asset. Most of us don’t know what information we have, how it’s collected, where it is, but we know we have got a valuable asset.

I'll use an analogy. I have a factory some place in the world that makes stuff. Is that an asset? If I know that my factory is able to produce a particular set of goods and it’s hooked into my supply chain here, I've got an asset. Before that, I just owned a thing.

I was very encouraged listening to what Iver talked about. We're building cadres. We're building out this approach and I have seen this. I'm not using that word, but now I'm stealing that word. It's how people build effective teams, which is not to take a couple of specialists and put them in an ivory tower, but it’s to provide the method and the discipline of how we converse about it, so that we can have a consistent conversation.

When I tie it with some of the tools from the Architecture Forum and the ArchiMate Forum, I'm able to consistently describe it, so that I now have an asset I can identify, consume and produce value from.

Business context

Forde: And this is very different from data modeling. We are not talking about entity relationship, junk at the technical detail, or third normal form and that kind of stuff. We're talking about a conversation that’s occurring around the business context of what needs to go on supported by the right level of technical detail when you need to go there in order to clarify.

Gardner: Thank you Chris. I believe we'll have to leave it there. We're about out of time. We've been talking about the enterprise architect’s role, how it's evolving, and how TOGAF and ArchiMate are playing increased roles worldwide.

We've seen how EA is being creatively employed as businesses grapple with such issues as cloud computing, security, big data, and overall IT transformation.
We're talking about a conversation that’s occurring around the business context of what needs to go on.

This special BriefingsDirect discussion comes to you in conjunction with The Open Group Conference in Newport Beach, California.

I want to extend a big thank you to our panel: Chris Forde, the General Manager Asia-Pacific and Vice President of Enterprise Architecture at The Open Group; Iver Band, Vice Chair of The Open Group ArchiMate Forum and Enterprise Architect at The Standard; Mike Walker, Senior Enterprise Architecture Adviser and Strategist at HP and former Director of Enterprise Architecture at Dell; Henry Franken, Chairman of The Open Group ArchiMate Forum and Managing Director at BIZZdesign, and Dave Hornford, Chairman of the Architecture Forum at The Open Group and a Managing Partner at Conexiam. Thanks to you all.

This is Dana Gardner, Principal Analyst at Interarbor Solutions, your host and moderator through these thought leadership interviews. Thanks again for listening, and come back next time.

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Transcript of a BriefingsDirect podcast on the role of enterprise and business architecture in helping enterprises exploit and manage technology and business transformation. Copyright The Open Group and Interarbor Solutions, LLC, 2005-2013. All rights reserved.

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