Showing posts with label Ariba Pay. Show all posts
Showing posts with label Ariba Pay. Show all posts

Tuesday, April 29, 2014

Ariba's Product Roadmap for 2014 Points to Instant, Integrated and Data-Rich Business Cloud Services

Transcript of a BriefingsDirect podcast on what to expect in the near future from Ariba and from the Ariba/SAP synergy.

Listen to the podcast. Find it on iTunes. Download the transcript. Sponsor: Ariba, an SAP company.

Dana Gardner: Hello, and welcome to a special BriefingsDirect podcast series coming to you from the recent 2014 Ariba LIVE Conference in Las Vegas. We’re here the week of March 17 to explore the latest in collaborative commerce and to learn how innovative companies are tapping into the networked economy.

Gardner
I’m Dana Gardner, Principal Analyst at Interarbor Solutions, your host throughout this series of Ariba-sponsored BriefingsDirect discussions.

Our next interview examines the Ariba product roadmap for 2014 and beyond. We’ll now learn more about the recent news at Ariba LIVE and also what to expect from both Ariba and SAP Cloud in the coming months.

To hear more about Ariba’s product and services roadmap, please join me in welcoming Chris Haydon, Senior Vice President of Solutions Management for Procurement, Finance and Network at Ariba, an SAP company. Welcome, Chris.

Chris Haydon: Thanks, Dana. Good to be here.

Gardner: Before we get into the news, what’s changed in this business-network market and the community around it the past year? What are you hearing from customers? What’s shifted since we spoke last?

Haydon: At the baseline, there’s a lot more interest. People are just starting to really understand what business networks really mean.

Haydon
In some of the conversations coming through, large corporate enterprise buyers are really looking for a single hole through the firewall, if you like. They’ve done some great work in optimizing their internal business processes, but they really understand that the next undiscovered country is in collaborating with their suppliers.

But it’s not just their suppliers. It’s payment providers, logistics providers, and a whole heap of supply-chain stakeholders. We’re seeing that larger conversation over not just a single business process, but a holistic business-process view.

I think the other really interesting thing isn’t a trend. It's probably a confirmation of what we already knew, particularly in the southern hemisphere. Mobile is on the increase and is now bypassing of the laptop, specifically in some emerging markets.

They’re the two macro trends that we are seeing that are manifesting themselves in our new business acquisitions. 

Mingling with others

Gardner: So “mobile first” is really important, as is this notion of a boundaryless organization. You don’t just exist as an island. If you’re going to be really adept and productive and develop some of the great insights you can through data, you need to allow your borders to mingle with others.

Haydon: That’s right. And it’s a network effect as well. People don’t want to do all the heavy lifting themselves. They’re really starting to understand that there is the network here. I can adapt, not adopt, so to speak, and really accelerate the business by leveraging the existing community.

Gardner: What about technology? Have there been any technology shifts that we’ve had in the past year that have enabled some new and interesting things at the business networks and applications level?

Haydon: We’re in the early stages of redoing parts of our technology to take advantage of where the growing trend is going to come. We spoke about mobile, but it’s not just mobile. It's more about user experience and how we focus specific use cases on where an improved screen, an improved device, or both makes sense in the user context. That’s a really big change for us as well.

We’ve spent the last 12 months, and we will spend a good part of the next 12 months, rebuilding the platform to really be able to take advantage of these larger trends around real-time analytics, big data, and all that, but translating that into actual actionable use cases.

Gardner: What are the highlights for you at Ariba LIVE 2014?
We have some amazing customers, and the adoption of our customers is just superb for us.

Haydon: There are so many. First, there’s another record turnout. We have some amazing customers, and the adoption of our customers is just superb for us. We want to drive more value into both the buyers and the sellers.

There are some pretty interesting announcements that we’re doing. We announced AribaPay last year, and we are happy to announce this year that that’s well on track. We’re going to be doing more on AribaPay, but this is really transforming the B2B payment space and leveraging that. We want to bring the payment process within the visibility and the view of the network. We think that’s pretty huge.

Second, you’re going to hear about us doing more innovation than ever before. We have some significant investment from SAP, which will translate itself into globalization -- moving into Russia, moving into China -- and into new business processes, like supply chain and payment, as well as leveraging the great infrastructure and platform that SAP has in mobile. You’ll see three to five mobile-centric use cases delivered in Ariba within the next 12 months.

Gardner: What about the Ariba-SAP synergy? How has that changed Ariba. It’s been a while now since the merger and acquisition. What can you tell me about the relationship and the character of the company?

Embracing the cloud

Haydon: SAP has really embraced the cloud. And it has worked so well in terms of a lot of the cloud DNA that Ariba brings to the table. SAP has truly embraced that.

And for us within Ariba, there are three or four dimensions. One is certainly global, and SAP is everywhere. A global sales force and, more importantly, global know-how is very important.

Number two is industries. Historically, Ariba was not very industry focused. Now, with SAP, with their vast industry expertise, it really will enable us to drive great solutions into specific industries globally.

And last, but not least, it’s getting access, from a product-management perspective, to lots of new things to play with and great platform tools. We have HANA, and we have released some products on HANA starting this weekend.
We’ve seen some really great synergies in the first 12 months and we expect more next year.

We’re going to continue to do that. We’re going to put the network on HANA, accelerate that investment in mobile, other aspects on reporting, and deep integration with the business suite. We’ve seen some really great synergies in the first 12 months and we expect more next year.

Gardner: Let’s look at this whole spectrum of data and analysis. Data scientists and business intelligence (BI) professionals have been creating reports and developing the fruits of a data infrastructure for years, but what we are starting to see now is the use of analytics and visualizing the analytics.

We’re giving it to folks down on the line of business, not just at the very tip of the organization, but throughout the organization. How has this need and demand for greater data and greater analysis capabilities translated into what you’re doing at Ariba and SAP?

Haydon: This is actually part of why people understand the business network and why the business network is starting to take off. If you think about what’s so great about SAP/Ariba and our great capability, we have this great business network, more than 600 billion in spend, and more than a million suppliers.

I’ll go into technology for a second. It's the promise of what an in-memory database can give us. Imagine when we can put all of those transactions in real-time that are flowing today, imagine when we double it over the next three years or something like that.

Power of HANA

And we put that in real time because of the power of HANA, real-time analytics, whether it's lead time or a moving price average. We won’t just dish it up in quarterly reports that an executive sees. What if a supplier is responding to an order confirmation and they can see that the average lead time has changed? They can take an action and do something about it to fill their customer’s needs.

What if you’re a procurement officer and you’re going to do a sourcing event? You can see that five extra suppliers come on or there is some problem with your core supplier because they are out of stock. If there’s a natural disaster hitting, what if you can see that real-time?

That’s the promise that big data and analytics delivers in something like the business network, which gives us a holistic view that is unparalleled, particularly when we are able to marry that with the master data that exists in the applications or in the enterprise resource planning (ERP) systems.

Gardner: What strikes me, Chris, about this era is that for so long, companies relied on their own data and their own analysis. There was really a wall around the activity with BI.

But now, with things like third-party networks, like the Ariba Network, they can start to get data that might be anonymized. Privacy issues have been worked out and people are allowing data to be shared. That’s where these real insights are coming. It’s the volume, velocity, and variability of the type of information.
None of this happens without the appropriate privacy, anonymization, aggregation, and all of that.

So what comes in terms of a business application benefit? Where are you driving these visualizations and this data? What can we expect in the next 12-18 months in terms of analytics meeting business applications?

Haydon: The first one, which we have already announced, is Supplier InfoNet, which is our HANA-based alerting and supplier information system, which can also feed in. We’re  releasing that and we’ll be building that integration into our solution set. That’s the first thing.

We’re kind of feeling our way here, and you brought up an excellent point. None of this happens without the appropriate privacy, anonymization, aggregation, and all of that. That’s the given that you have got to work out first.

But once you have that, we want to look at point areas to road test what it looks like. Maybe we just show to a supplier and say, “When you’re responding to an event, your lead time is x percent slower than all your other competitors.” There’s some peer pressure, and we’re not sharing anything else, but it actually helps the salesperson understand where they are.

It’s the same thing on the buy side. If you confirm that the moving average price of this commodity in the United States moved by 5 percent, you might want to consider having a sourcing event. Those are the type of point things.

Most meaningful

The holistic dashboarding and automated alerts will come. We just want to work out those flows and what’s most meaningful. That’s where we go back to the point about the user experience. How do we do that? Do we need to expose that in a mobile app with an alert, or is that just an icon that pops up on your screen, or both. That’s how we want to intersect the two.

Gardner: Let’s move into mobile. You mentioned "mobile first." That’s really an interesting concept, but it seems to me that it's more than just a screen definition. You really need to rethink processes when you start to go to that mobile tier and recognize that people are 24x7, regardless of location, intersecting and  interacting with business processes. So what should we expect from mobile innovation?

Haydon: I wouldn’t even couch it as “mobile first,” but “mobile as required.” First and foremost, what we are focusing on for our mobile strategy is, notwithstanding putting in place, just the core platform to enable it. When we’re looking to our features that we build in our products, we want to focus, which, as you were alluding to, is how does the end user need to consume this information?

If it does make sense that a mobile device is able to present that, then we’ll do it. We are not doing it for the sake of having a mobile solution, just to have it out there. We don’t need to do that.
We want to take a focused approach. We want to embed the mobile development paradigm within our current development product teams.

Obviously, some things bubble to the top, approval apps or flipping a purchase order or a new event, and we will do those. But we want to be quite systematic in what we’re going to do.

Also, from a product development sense, we want to take a focused approach. We want to embed the mobile development paradigm within our current development product teams.

What does that mean? It means we’re not going to have a mobile team out on the left, running and building 500-600 apps that they think they should build, and then our core feature team doing it. We’re going to have our engineers, our product managers, our quality assurance (QA) people thinking about mobile in parallel with the screen and how that enhances the customers or the user experience to deliver the business outcome.

While we might be somewhat slow compared to others, some competitors are saying they have 20 mobile apps. We think our way is going to deliver better business outcomes by taking the user experience construct and making that, whether that’s mobile, analytics, or screen, all in the same context.

Gardner: I like the idea that it's process first, regardless of the screen, but this seems to give you an opportunity to move and scale into new regions in some markets. In China, for example, the smartphone is the primary device and screen.

It also allows you to scale down smaller businesses. You can run a business on a smartphone. Why not have cloud business services to accomplish that? What about that global reach? What do you expect for the next 12-18 months in terms of expansion vis-à-vis any number of services, but mobile being part of that?

New data centers

Haydon: A couple of things. Number one, since we first spoke, we announced our first European data center, and that was commissioned in December. We already have a number of customers live already. We’re in the process of dealing with that. 

We have also announced data centers in China and Russia for our applications. So in terms of just global deployment, we’re investing in data centers which will deal with a lot of the data privacy and encryption table stakes to even get started.

And then, just being on the back of SAP is one of the really great synergies that we get, in that they have in-country local product managers who are born and bred and live in the jurisdiction to be our proxy customers, the voice of the customer actually in-country as we look to embed in there. 

Gardner: Into our next subject. What about governance, risk, and compliance (GRC) topics and issues. It seems that we can’t really divorce concerns about privacy and security and risk amelioration from business activities, especially as we consider that boundaryless organization. We want to expand into new markets and allow enterprises to do more business and supplier activities across these boundaries.
All decisions -- procurement, supply chain or others -- are made with a risk-management focus.

So how do we think about embedding GRC both as a process and as a technology in the Ariba roadmap?

Haydon: Ariba had a pretty good legacy of being at the forefront on a lot of that. Maybe we didn’t give ourselves credit, but for the longest time, we have had security, privacy, availability, and confidentiality processes and certifications. Some competitors have one, some competitors have two or three, but we had five.

We are also payment card industry (PCI) compliant. That’s a pretty high threshold. I know other companies have PCI compliance, but I mention those points because that’s part of our DNA. You have to start thinking about that, you have to understand enterprise problems and build your operations, your infrastructure, and your technology around that. We’re in a pretty good state.

Obviously, these GRC compliance processes are growing. Risk management is like a new mantra. It's the forefront of anything else.

I mentioned our data centers. One aspect of dealing with in-country data privacy, obviously, is having a data center in a jurisdiction. As I said, we commissioned our European data center. One in Germany is primary, and there is a failover elsewhere. That should deal with a lot of EU data-privacy concerns. Then, Russia, China, and so on.

The second piece that we do have, being as part of SAP, is that SAP has a very comprehensive GRC process themselves to make sure that they don’t do business with customers that are on particular restrictions or watch lists internationally. It's not just the US or the EU, as I understand. SAP reviews 13 or 14 data sources, not just one or two.

Trading partners

So we’re bringing those processes into the Ariba Network to make sure that we don’t do that, but we also notify our trading partners as well, and that’s part of the value-added service. You may well be doing transactions or trying to do an event with someone not appropriate from a risk perspective.

The last piece, a little bit related to this from the roadmap, is that, in the course of this year, we’re looking to build out on the Ariba Network support for US public sector. Once you start into the public sector for business process transactions, you get a whole heap of compliance issues on encryption, accessibility, and a couple of other dimensions. Those requirements will be built into the network and also to our applications over the next 12 and 24 months.

Gardner: Now, back to products and services. Often, at these Ariba events, and I’ve been at quite a few, we hear about services that people are familiar with, but there are layers of new functionality and features. Are there any that pop out in your mind from 2014 that we should go over and s reflect on as maybe changing the way people think about doing business vis-à-vis cloud and vis-à-vis the networked economy?
We said we’re going to do a lot of innovation. We’re going to deliver on that innovation.

Haydon: Yeah, there are a couple. One is something released in Quarter 4, at least for our SAP clients. We have native connectivity between the SAP Business Suite and the Ariba Network. You don’t need middleware. It's a downloaded extension pack.

It's pretty game-changing, when you can download something and an order can go out of the Business Suite straight to the network natively. Let’s just remind people of that. That’s pretty nice.

Number two, we have a lot of new features and products coming out, as we said. We said we’re going to do a lot of innovation. We’re going to deliver on that innovation. I’d like to quickly talk about four.

AribaPay, which we touched on, is changing the role of B2B payments on the payment side.

At the top end of the funnel, we are also launching Spot Quote. This is pretty interesting. Forty percent of procurement activity is on contract or on catalog. In some industries, it's greater. This Spot Quote process enables us to take these tactical three bids in a buy from a buyer programmatically and put that out into the business network to be bid upon, and we can also identify new suppliers.

What's exciting about that is lot of process efficiency for buyers, but also for a seller. Think about this. It's almost like the budgets are already largely being committed, and they have a close date. It almost drops to the bottom of the pipeline. That’s pretty nice. It might not be the biggest deal, but I’ll take it.

Supply chain

We’re also releasing our first version of the supply chain, focusing primarily on retail use-case scenarios, working very hard with SAP to have end-to-end connectivity, and we are very excited about that.

Last, but not least, services on the network as well, extending a whole new type of collaborative services for estimate-based services, are going live.

So we have more innovation. It's supporting both buyers and suppliers, and going globally, in terms of Russia and China, and we’ll be adding Brazil and Mexico invoicing as well. So there are a lot of exciting things on the business network for customers, not only in the USA, but globally.
We’re also releasing our first version of the supply chain, focusing primarily on retail use-case scenarios.

Gardner: Well, great. I’m afraid we will have to leave it there. We’ve been talking about the news here at Ariba LIVE and also what to expect from both Ariba and SAP in the coming months.

And we have learned the latest in the way Ariba and SAP are working together helps innovative companies thrive in the networked economy as they look to be more data-driven, exploit mobile tier processes, and of course keep their data and business safe.

So a big thanks to our guest, Chris Haydon, Vice President of Solutions Management for Procurement, Finance, and Network at Ariba, an SAP company. Thanks, sir.

Haydon: Thank you.

Gardner: And thanks to our audience for joining this special podcast coming to you from the 2014 Ariba LIVE Conference in Las Vegas.

I’m Dana Gardner, Principal Analyst at Interarbor Solutions, your host throughout this series of Ariba sponsored BriefingsDirect discussions. Thanks again for listening, and come back next time.

Listen to the podcast. Find it on iTunes. Download the transcript. Sponsor: Ariba, an SAP company.

Transcript of a BriefingsDirect podcast on what to expect in the near future from Ariba and from the Ariba/SAP synergy. Copyright Interarbor Solutions, LLC, 2005-2014. All rights reserved.

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Thursday, May 23, 2013

Ariba Product Roadmap Points to New Value From Cloud Data Analytics, Mobile Support, and Managed Services Procurement

Transcript of a BriefingsDirect podcast on what's ahead for Ariba products and services in helping companies collaborate on procurement, sales, and improving business productivity.

Listen to the podcast. Find it on iTunes. Download the transcript. Sponsor: Ariba, an SAP Company.

Dana Gardner: Hello, and welcome to a special BriefingsDirect podcast series coming to you from the 2013 Ariba LIVE Conference in Washington, D.C.

Gardner
We're here in the week of May 6 to explore the latest in collaborative commerce and to learn how innovative companies are tapping into the networked economy. We'll see how they are improving their business productivity and sales, along with building far-reaching relationships with new partners and customers.

I'm Dana Gardner, Principal Analyst at Interarbor Solutions, and I'll be your host throughout the series of Ariba-sponsored BriefingsDirect discussions.

Our next interview focuses on the product and services roadmap and improved strategy insights unveiled by Ariba, an SAP company, at the recent Ariba LIVE Conference.

Here to explain the latest news and offer some forthcoming innovation insights for how Ariba will be addressing its customers’ needs as well as its partners and ecosystem requirements is Chris Haydon, Vice President of Solutions Management for Procurement, Finance, and Network at Ariba. Welcome, Chris. [Disclosure: Ariba, an SAP company, is a sponsor of BriefingsDirect podcasts.]

Chris Haydon: Thank you, Dana. Nice to be with you.

Gardner: Before we look to the future roadmap, maybe we should define the milestones of the current roadmap. Could you characterize where we are now with Ariba in terms of some of the big news here at LIVE?

Haydon: I'm happy to share that. We have some really exciting innovation coming in the near term to Ariba, as you said, in a couple of areas. First, let's talk about Network RFQ or the Spot Buy. We think this is part of the undiscovered country, where, according to The Hackett Group, 40-plus percent of spend is not sourced.

Haydon
By linking this non-sourced spend to the Ariba Network, we think we're going to be able to address a large pain point for our buyers and our sellers. Network RFQ or Spot Buy is a near-term solution that we announced here at LIVE, and we're bringing that forward over the next six months.

The next exciting innovation is at the other end of the process. That’s a solution we call AribaPay. AribaPay is what we think is a game-changing solution that delivers rich remittance and invoice information that’s only available from the Ariba Network through solution secure, global payment infrastructure.

And I'll talk a little bit later about some of the more exciting things we're doing in services procurement.

Down market

Gardner: It seems to me, Chris, that, in a sense, you're going to the mid-market. You're creating some services with Spot Buy that help people in their ad-hoc, low-volume purchasing.

You're providing more services types of purchasing capabilities, maybe for those mid-market organizations or different kinds of companies like services-oriented companies. And, you're also connecting via Dell Boomi to QuickBooks, which is an important asset for how people run small businesses. Am I reading this right? Are we expanding the addressable market here?

Haydon: We are, and that’s an excellent point. We look at it two ways. We're looking to address all commerce. Things like the Spot Buy, AribaPay, services, procurement, and estimate-based services are really addressing the breadth of spend, and that applies at the upper end and the lower end.

There are important pieces that you touched on, especially with our Dell Boomi partnership and the announcement here for QuickBooks. We want to make it accessible to grow the ecosystem and to make the collaboration across the network as frictionless as possible.

With Dell Boomi announcing QuickBooks, it enables suppliers specifically with that back-end system to be able to comply with all the collaboration of business processes on the Ariba Network, and we're really only just getting started.
We want our customers on both the buy-side and the sell-side of their partners to make their own choices.

There is a massive ecosystem out there with QuickBooks, but when we have a look around, there are more than 120 prominent backend systems. So it's not just the SAPs, the Oracles, the JD Edwards, and Lawsons. It's the QuickBooks and the Intuits. It's the Great Plains of the world.

Gardner: So for those who may have thought that procurement vis-à-vis the cloud, procurement vis-à-vis on-premises back-end business application system, was just for the larger enterprises, it's not so.

Haydon: Not so at all. That’s what we really want to think about. Think about at it as back-end agnostic. We want our customers on both the buy-side and the sell-side of their partners to make their own choices. It's really their own choice of deployment.

If they want to take an integrated business-to-business (B2B) channel, they can. If they want to come to a portal, they can. If they want to have an extract that goes into their own customized system, they can do that as well, or all of the above at the same time, and really just taking that process forward.

Gardner: We've seen a larger market. We're also seeing the notion of one-stop shopping with Ariba, because with AribaPay people can now begin to execute payments through the same cloud, through which they would organize and manage procurement and spend. Tell me how that works? Is this a credit card, a debit card? Is this a transactional banking interface? What does AribaPay really mean?

Brand new

Haydon: Number one, it's brand-new. First, let's talk about the problems that we had, and how we think we are going to address it. More than 40 percent of payments in corporate America are still check based. Check-based payments present their own problems, not just for the buyers, but also from the sellers. They don’t know when they're going to get paid. And when they are getting paid, how do they reconcile what they're actually getting paid for?

AribaPay is a new service. It's not a P-Card. It's leveraging a new type of electronic payment through an ACH-styled channel. It enables buyers to take 100 percent of their payments through the Ariba Network. It lets the suppliers opt in to be able to match and move from our paper-based payment channel check, to an electronic channel that is married. This is the interesting value prop for the network. That is married with their rich information.

So that’s the value. We think it's very differentiated. We're going to be leveraging a large financial institution provider who has great breadth and penetration, not just here in the United States, but globally as well.

Gardner: And that would be the Discover Financial Services?

Haydon: That's correct -- Discover Financial Services. We announced that at LIVE this month, and I know they're as excited as we are,. They have the wherewithal to bring the credibility and the scale to the payments channel, while Ariba has the credibility in the scale of the supply base and the commercial B2B traffic. We think that that one plus one equals three and is a game changer in electronic payments.

Gardner: Moving on to the future or vision that you're painting for the attendees here at LIVE, you've been talking about three buckets: network enhancements -- the Ariba Network -- application enhancements, and infrastructure enhancement. So let's start with network. What should we expect in the roadmap of the next two or three years for the Ariba Network?
The ability to apply your own business rules and logic to those collaborations is massive.

Haydon: We're really excited about the Ariba Network and what we are going to do there. When we think about the network, we've got four or five themes. One piece of big news is that we're getting into and supporting supply chain and logistics processes, and adding that level of collaboration. Today, we have 10 or 11 types of collaborations that you can do on the Ariba Network, like an order, an invoice, and so on.

Over the next several releases, we're going to be more than doubling that amount of collaboration that you can do between trading partners on the network. That’s exciting, and there are things like forecasting and goods receipt notices.

I won’t go into the specifics of every single transaction, but think about of doubling the amount of collaboration that you can do and the visibility in that. The ability to apply your own business rules and logic to those collaborations is massive.

The second thing we're doing on the network is adding a new spend category, which we call services invoicing. This is estimate-based spend and this is another up market, down market, broad approach, in which there are a whole heap of services.

This is more of an estimate-based style spend where you don’t necessarily know the full cost of an item until you finish it. Whether you're drilling an oil well or constructing a building, there are variations there. So we're adding that capability into the network.

User interface

Another area is what we call Network 2.0, and this is extending and changing not just the user interface, but extending and adding more intrinsic core capabilities to the network. Ariba has a number of network assets and we think it's important to have a single network platform globally. It's the commerce internet, the network.

So our Network 2.0 program is a phase delivery of extending the core capabilities of the Ariba network over the next couple of years in terms of order status, results, requests in terms of goods receipt notices, advanced shipping notices, more invoice capability, and just growing that out globally.

Last but not least is just more and more supply collaboration, focusing on the ability for suppliers to more easily respond, comply, and manage their profiles on the Ariba Network.

Gardner: So it's more visibility across these processes across organizational boundaries, more ability to leverage each others' data and to hook up processes, which of course, all means much more efficient business, lower cost, and agility. That services procurement possibility, where you don't have to actually know the end price, but you can start the process, nonetheless, brings in that agility very well. Applications themselves, what should we expect there?

Haydon: We've got a whole raft of capability coming across that whole application suite. We can break that into two or three areas. In our sourcing, contract management, supplier information management, and supply performance management suite, we're doing functionality enhancements on one of the exciting pieces.
We're introducing a new look and feel, a consumer like look and feel, to our catalog and our search engine.

In the spend visibility area, we're going to be leveraging the SAP In-Memory technology HANA. What we are doing there is early for us, but there are some very exciting, encouraging results in terms of the speed and the performance we've heard about from SAP. Running our own technology on that and seeing the results is exciting for us and will be exciting for our customers.

That's one interesting specific area in Spend Vis that we're starting on progressing. And there is good core enhancing in our contract management and our sourcing areas, core-functional rich requirements, and user interface, better integration layers, and just making that whole process more seamless.

As we move more into our procurement suite, we're introducing a new look and feel, a consumer like look and feel, to our catalog and our search engine. The more Amazon-style search touches more users than anyone else. As you can imagine, that’s how they need to requisition tools. So making that a friendly UI and taking that UI or user experience through to the other products is fantastic.

One of the other most exciting areas for us is services procurement, a very large investment for us. Services procurement is our application to be able to support temporary or contingent labor, statement of work or consulting labor, print, marketing and also light industrial. This really is one of the underpinning differences for Ariba, and this is where we're bringing it together.

We're not just building applications any more. We're building network-centric applications or network-aware applications. It means that when we're launching our new services procurement solution, not only are we are going to have a brand-new, refreshed, modern user interface, which is very important.

Differential insights

We're going to be able to leverage the power of the Ariba Network to provide differential insights, into standard day-to-day services procurement on-boarding. That will be looking at average labor rates in the area for the type of service that you're buying and using the network intelligence to give you advice, to give you instruction, to help you manage exceptions on the network.

For example, you want to put in $70 an hour for a rate for a web developer, based on the network intelligence on what like-minded peers are doing. Of course, this is all anonymized and aggregated in the appropriate way, but we're able to say, "You're out of market. It's $75 in this market." So if you put $70, you're not going to be able to do that. That's just one example of the intelligence in the network for services procurement.

Gardner: What’s really interesting to me is all of your vision so tightly aligns with the mega trends of today. There's cloud computing. You talked about the collaboration, the network, and the benefits of that. There's big data. You've talked about the analytics, the ability to bring more data into these processes, across the processes, even across organizational boundaries, rather than to be siloed not only within their own silos, but in each individual company's silos.

Furthermore, the big data trend to me is manifested here by the fact that you're recognizing that data as a definition is shifted. Data used to be an output of an app. The primary data was secondary. We've seen that flip, where the data is the app, and we're able to take the data, use it, and apply it across more processes, and it becomes the app itself. So there's kind of a munge going on and you're certainly on top of that.
We're going to be able to leverage the power of the Ariba Network to provide differential insights, into standard day-to-day services procurement on-boarding.

Lastly, there's mobility, and we haven't talked about that too much, but it seems that your app interfaces, your software-as-a-service (SaaS) and cloud delivery models are taking these processes right down to the individual at the mobile moment, where they are in business, when they need to either spot buy, engage in a service, and then even buy and execute with pay.

What's the last mega trend of the day? Social? You're into that too, because we are seeing more collaboration in the network.

One last mega trend is being able to take this one step further, which is to be proactive and see more insight into processes in business environments. So, analytics, but at a higher level. What should we expect when we look at the resources of SAP, the In-Memory technology improvements with HANA and your being more comprehensive and then expanding addressable market. You're able to bring together tremendous amount of data, and exercising the proper privacy and access controls, start to deliver  strategic insights back to your customers. Tell me little bit about the potential.

Haydon: Absolutely. I don’t think we touched on that. When we think about the networked economy, the networked apps, the network-centric apps, the network itself, one should be able to connect any demand generating or receiving system. We touched on that with Dell Boomi, but it's seamless integration across the piece. We want to be comprehensive, which is adding more collaboration.

Critical mass

The interesting thing about this collaboration, is it starts driving at some levels a critical mass of data. The trend is that the network is intelligent. It's actually able to piece together not just the transaction itself, but who you are. We're quite excited, because this is the massive differentiator of the network. You talked about apps. We have not just the transactional data, but we have the master data, and we can also take other sources of information.

Gardner: Say weather or location?

Haydon: Weather, location, stock reports, SEC filings, Dun and Bradstreet writings, whatever you like, to intersect.

So this data plus knowledge gives you information. With SAP, it's a very exciting technology. SAP InfoNet, Supplier InfoNet, is able to leverage network data. Today, it has over 160 feeds. It's smart, meaning it's smart intelligence. It can automatically take those feeds and contextualize.

And that's the real thing we're trying to do -- knowing who the user is, knowing the business process they are trying to execute, and also knowing what they are trying to achieve. And it's bringing that information to the point of demand to help them make actionable, intelligent, and sometimes predictive decisions.
The trend is that the network is intelligent. It's actually able to piece together not just the transaction itself, but who you are.

Where we would like to go is, heaven forbid there is another tsunami, but let's just work through that use case. You get a news alert there is tsunami in Japan again, terrible event. What if you knew that, and what if 80 percent of your core, raw material inputs came from there? Just that alert of that to notify you to saying you've got to know that you might well have a supply problem. What are you going to do?

And by the way, here are three or four other suppliers who can supply this material to you, and they're available on the network. What is that worth? Immeasurable.

Gardner: I think that's very interesting roadmap for a few more years. I'm interested in coming back next year to Ariba LIVE to learn how we're executing on that.

Clearly, a lot of the trends, as I say, are aligned well with where you are and put some wind in your sails. I also think that Ariba and SAP together are in a catbird seat of being in the right place to extend these values, up and down the supply chain, into new markets, across different aspects of business, like business continuity, and even project and portfolio management, getting to where people are, where they are working through their mobile devices. So congratulations on that.

I'm afraid we'll have to leave it there. We've been learning more about the product and services roadmap and improved strategy from Ariba, an SAP company, here at the Ariba LIVE Conference.

So please join me in thanking our guest, Chris Haydon, Vice President of Solutions Management for Procurement, Finance and Network at Ariba. Thanks, Chris.

Haydon: Thank you.

Gardner: And thanks to our audience for joining this special podcast coming to you from the 2013 Ariba LIVE Conference in Washington D.C.

I'm Dana Gardner; Principal Analyst at Interarbor Solutions, your host throughout this series of Ariba sponsored BriefingsDirect discussions. Thanks again for joining, and come back next time.

Listen to the podcast. Find it on iTunes. Download the transcript. Sponsor: Ariba, an SAP Company.

Transcript of a BriefingsDirect podcast on what's ahead for Ariba products and services in helping companies collaborate on procurement, sales, and improving business productivity. Copyright Interarbor Solutions, LLC, 2005-2013. All rights reserved.

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